As the new year enters, a new "visual" desktop version of Facebook will arrive. The company led by Mark Zuckerberg had already made known the platform's “improved” design in April 2019 at the Facebook F8 conference, where it promised its arrival over the following months. The promise is due and the new version has begun to gradually reach some users.
The “new Facebook” features a simpler white and gray design, losing the blue bar feature at the top of the page. The Newsfeed no longer occupies the vast majority of space, as “remodeling” has chosen to focus more on the groups and communities to which the user belongs. Icons that allow you to access, for example, Notifications, Marketplace and Messenger are now centered at the top of the page.
Gradually, users will begin to receive a kind of pop-up invitation from the social network asking if they want to try the new version of the social network. Even before “the new Facebook” began to be available, some Twitter users, including well-known technology researcher and blogger Jane Manchun Wong, had already started exploring the platform's code for new features.
For now, the platform still offers the possibility to return to the old design, and it is also possible to give feedback about the experience to the company. The change of “look” comes at a time when Facebook is under public scrutiny due to its position regarding the dissemination of false information on the social network. In 2019, Mark Zuckerberg's company still ran a lot of ink and recently re-enforced measures to curb the spread of misinformation in preparation for the 2020 US presidential election, while still allowing political announcements.